For our weekly SoCal IP Institute meeting on Monday, August 26th, 2019, we are pleased to welcome Eric P. Rose who will give a talk entitled “3 Keys to Successful New Products.”

This talk will cover a product innovation process Eric has coined as, “3 Keys to Successful New Products” which includes the Marketability, Technical Feasibility, and Protectability of new products. Eric will discuss how inventors and entrepreneurs should follow this system in order to move their new products from opportunity into commercialization most efficiently. For more information about our speaker, please visit

All are invited to join us on Monday August 26th, 2019, at noon in our Westlake Village office. This activity is approved for 1 hour of MCLE credit. If you will be joining us, please RSVP to Elisha Manzur by 9 am Monday morning.